May, 2014 -- Easy WebContent announces the re-launch of its online EWC Presenter as Visme, aiming to re-imagine the way we create visual content.
Since 2008, Maryland-based Easy WebContent has been helping the tech-uninitiated realize and manage their own creative visions for digital content online. Now, the new overhauled Visme makes professional quality presentations, infographics and banners more accessible than ever, with a single powerful, integrated tool.
“Visme epitomizes everything we strive for,” says Founder Payman Taei in explaining the company’s new name. "At the core we are a visualization tool and our mission is to simplify the ability for anyone to easily translate their thoughts and ideas into engaging content. So we wanted to choose a brand name and identity that reflects this, and we believe the name Visme is a great fit for us."
Visme is a unified tool for all your visual content needs. Experts have referred to it as the “Swiss Knife for visual content”, because although its most common uses are for presentations, infographics, banners and short animations and teasers, its possibilities are endless. Users can easily publish and share Visme online, embed it to website or blogs, and can even download it as Image, PDF or as HTML5 files.
With Visme, a reduced, minimalist interface eliminates clutter and improves user experience, while a new web/mobile friendly Text Editor feature and streamlined slide panel -- loaded with professional-grade templates and thousands of free, crisp images and vector icons – help users create visual content and presentation slides faster. Users can add motion to any element, and publish or export content with the touch of a button.
Taei, a serial entrepreneur, explains that when he founded Visme, the internet was prohibitively dense for the average person to utilize. “It was already apparent then,” he says, “how important online presence was going to become. Now, building and maintaining a website is essentially a prerequisite for any professional or organization looking to be socially relevant, regardless of the field. Everything has changed because of the internet, but what hasn’t is how hard it is for most people to engage with their digital media in the way they want and need to.”
Along with Hindsite Interactive, Inc., an internet consultant company that has provided custom web-based solutions to and organizations since 2001, Taei brought together a team of experienced web designers and developers to form Visme.
The goal, he says, was to create one tool for all your visual content needs and to open up access to an increasingly vital aspect of social and business communication.
“You shouldn’t need to be a multi-million dollar company to produce compelling visual content. And even if you are, why would you pay some exorbitant rate to bring in a third party to do something you could just as easily handle in-house? With Visme, we put the work on the back-end of our product so that producing and editing visual content is the intuitive, creative experience it should be. Our guiding principle is that complex software and esoteric coding should never get in the way of translating thoughts and ideas to visual content.”
“We never sacrifice functionality for simplicity. For us, there’s no difference,” says Taei. “Visme doesn’t dumb down anything. It offers the full range of presentation possibilities, from infographs, to dynamic slides, to short animations, but in a medium that allows the tech-uninitiated to hone and play with each element of their content.”
The tool was developed with close input from over 40,000 early Beta users.
“We tried to include a wide range of people in the trial process, because as commonplace as the internet has become, this tool ultimately works on a much more essential level. It’s about visualization: How to present information in new and interesting ways. Whether it’s a teacher using lecture slides to enhance a lesson plan on art history or an entrepreneur looking to draw investors with visual representations that convey market data and projections, we want the experience to be intuitive and comfortable. And that’s possible thanks to the thoughtful and constructive feedback we received from the various people we brought on following the soft Beta launch, people who have since adapted Visme because of the experience they had with it and the progress they saw throughout the process.”
Visme is fully online, and gives users complete control of their content. Already a trusted source for empowered web solutions, Visme is also poised to simplify the way visual content is created by allowing anyone to easily create professional presentations, infographics, and other forms of engaging content accessible for the rest of us. This great resource is and will continue to be free and later this year it will also launch a premium plan providing additional features and capabilities.
Founded in 2005 in Maryland, Visme is a collaborative effort between professional web designers and developers at HindSite Interactive, Inc., an internet consulting company providing custom web solutions to businesses and organizations since 2001.